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Ales Media Insights
Contattaci per scoprire insieme tutto il potenziale di Ales Media Insights
Getting into consumers’ eyes
ALES Media Insights è l’app di Ales che permette di ricavare insight, informazioni e spunti dal consumatore, ponendolo come regista e protagonista attivo della propria storia di consumo. Infatti, gli insight ricavati da quest’app non derivano soltanto dalle risposte dei consumatori ma anche dall’osservazione diretta delle loro esperienze di consumo.
In che modo Ales Media Insights rappresenta un alleato per il tuo lavoro?
Ales Media Insight può essere utilizzata:
- Come ricerca ad hoc per fotografare comportamenti attuali (es. pantry check, utilizzo di prodotti…)
- Come pre-task preliminare a interviste/fg per ricavare evidenze ed insight da rilanciare a approfondire in fase di discussione successiva
Acquisisci e cataloga qualisasi media
Attraverso ALES Media Insights le risposte del consumatore non sono più limitate al solo racconto, scritto o orale, ma sono supportate da immagini, video, file Audio
Compatibile con Android e iOS
- Flessibile e customizzabile
- Interfaccia semplice ed intuitiva
- User friendly
- Consente di raccogliere media (foto, video, audio) e anche l’inserimento di brevi domande aperte o chiuse
Download Apple IOS
Download ANDROID
