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Shelf Test
Contact us to find out together how to organize an online Shelf Test with Ales WalkThrough

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The effectiveness

of exploring stores, online.

Ales WalkThrough is the most technologically advanced and updated online virtual shopping simulation platform for delivering immersive online shopping experiences to users' browsers without the use of dedicated hardware or expensive graphics cards.

Ales WalkThrough

simple
engaging
realistic and immersive

Whether it's virtual stores, simulating in-store behavior, or detailed visualization of a 360° 3D product, Ales Walkthrough creates a simple, engaging, realistic, and immersive user experience.

Each 3D product is faithfully reproduced for a realistic online web-based 3D experience. No need to calibrate, no need for a VR headset. The 360° environments can be customized to have the look and feel of existing or new stores, using logos, colors, and photos to recreate an online virtual store.

How can Ales Walkthrough help you in your work?

It is possible to collect heatmap metrics, 3D product handling time, routes within the virtual store, as well as various other metrics. Each 3D product is faithfully reproduced for a realistic online web-based 3D experience. No need to calibrate, no need for a VR headset. The 360° environments can be customized to have the look and feel of existing or new stores, using logos, colors, and photos to recreate an online virtual store.

Marketing:

  • Shelf impact
  • New brand identity
  • New shapes
  • Volume estimation
  • Shelf size impression
  • Price sensitivity

Trade Marketing:

  • POP material visibility and appealing
  • Impact of promotions
  • Assess impact of adjacencies
  • Category management
  • Pre-test any business at a realistic point of sale
  • How the shopper moves within a store
  • Empower e-commerce with the metaverse

Smooth online experience on any hardware

Low bandwidth consumption, no VR headsets or expensive graphics cards

Compatible with pc and mobile devices

 

Ales WalkThrough works on PCs, tablets and smartphones (iOS and Android), with the most common browsers. It does not require any particular technical performance from the devices on which it is shown.

The WalkThrough platform can be perfectly integrated into online interviews, allowing the consumer an extremely immersive experience within any store.

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Ales WalkThrough | Online Virtual Shopping Simulation
Contact us to discover the full potential of Ales WalkThrough

Ales Market Research is an independent Italian Research Institute and helps clients find effective Marketing Solutions and relevant Consumer Insights.

milano@alesresearch.com

Via Valtellina, 20 - 20159 Milano - Italy
VAT: 05429820722

Milan Headquarter

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